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Nice Tray is the gift to all of us that enjoy cold drinks filled with ice that lasts long. The unique design with huge, elevated, circular cups makes it easy to use. Press the centre of each cup to pop one, or twist both ends to pop all. Nice Tray is stackable for plenty ice making, and reversed, nestable for easy storage. The ice cubes are designed to fit all types of glasses and drinks with the one important mission: to stay cool longer.

Design by Joakim Norin.

Shelling nuts was almost certainly one of the world’s first domestic challenges. This might explain why there are more than 200 registered patents on nutcrackers. Drosselmeyer is the first handheld nutcracker to have a double lever action and a container to collect the shells. This award winning design is widely regarded as the best and most powerful nutcracker on the market. It’s a quick, clean and easy way to crack nuts.

Award winning design by Erik von Schoultz and Joakim Norin

To release a key from a keychain can be a frustrating and painful experience. That is why we spent several years figuring out something that should have been realized decades ago – the press to open key ring. Freekey is designed with a patented wave in the middle of two turns of stainless steel flat wire. By pressing at logo position, the end part will open to release or add the key or set of keys appointed.

Choose from Freekey or Freekey System (w/ 3 extra rings to organize your keys in groups) and live the rest of your life without ever facing this problem again.

Design by Erik von Schoultz. Made in the USA.

Discover the clean and elegant way to eat crawfish, crab and lobster. As any gourmet will know, the tools for this specific purpose have traditionally been limited and awkward. The Caretta’s ground-breaking design uses an integrated spring loaded handle and an open front jaw to fit any size of claw or leg. The patented double lever action makes it easy, clean and efficient to enjoy the fruits of the sea.

Design by Erik von Schoultz and Joakim Norin

Made in Solingen, Germany. Stainless steel. Dishwasher proof.

Candles come in very many varieties and sizes. From individual handmade creations to mass produced household standards. Traditional holders are only able to take one size of candle. The Pupill can adjust to hold any thickness of candle, from 17 to 40 mm. The Pupill’s contemporary design combines mechanical precision with simple elegance.

Design by Erik von Schoultz and Joakim Norin

Made in Sweden

Lonestyle Auction

To take a trivial example, which of us ever undertakes laborious physical exercise, except to obtain some advantage from it? But who has any right to find fault with a man who chooses to enjoy a pleasure that has no annoying consequences, or one who avoids a pain that produces no resultant pleasure? On the other hand, we denounce with righteous indignation and dislike men who are so beguiled and demoralized by the charms of pleasure of the moment, so blinded by desire